My dad recently booked the new Toyota Etios in Delhi. My first reaction to this was, “Are you sure dad…I mean Toyota is recalling so many models everyday…Can u trust them anymore.” The answer to which was yes. Well although the news of global recall didn’t hurt their consumer’s perception (based on my dad response to the recall). But today’s Financial Chronicle’s (FC) story sure is going to.
FC’s, front page story filed by Rupesh Subhash Janve, is a bad new for all new and prospective Toyota customers and dealers as well.
The Natural catastrophe which struck Japan a month back has not only worried the world with the nuclear radiations, but has hampered businesses as well. The Toyota Kirloskar Motor has not only lost its no 1 position to other automobile companies, but is now facing Rs 700 cr loss due to stockout.
“Companies like Toyota and Honda have strong brand equity. A lot of people will wait for another 4-5 months to take delivery of vehicles,” said Deepak Jain, assistant vice-president at Sharekhan.
I dont know how true that is… 21st century is a cut-throat one. There is no dirt of good quality design, efficient engines, and money. I think Toyota’s loss is other’s gain. What do you think?
Well I am sure this is not only Toyota’s condition but also other Japanese companies like Honda, Daihatsu, Nissan, Suzuki, Mazda, Mitsubishi, Subaru, Isuzu, Kawasaki, Yamaha, and Mitsuoka are going through the same.
To know more read about Toyota click http://www.mydigitalfc.com/companies/toyota-faces-rs-700-cr-loss-due-stockout-904
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